Spotlight - Coffee Shop SEO

Coffee SEO - Tasty tips from Digital Landscope (image courtesy of Espresso Messo)

Coffee. We really do love a morning cup of coffee. One of our latest Scottish clients, Espresso Messo Coffee Roasters, supply some of the tastiest fresh coffee beans about. When we started working on their SEO on their newly designed site, it made us realize just how competitive the coffee industry is, so we thought we would share a little taster into the world of coffee shop SEO.

Like any industry, coffee SEO is a fine mix between authority, customer experience and those juicy coffee SEO keywords. We’ve found that location is a big factor when it comes to SEO for coffee, as most coffee roasters supply their own form of single origin coffee, you really do have to attack this in the right way, especially if you’re wanting to rank in the UK for “Brazil Single Origin” for example.

The right platform is a very important factor for any new coffee roaster, the likes of Shopify can really help you with your SEO. The only problem is the amount of attractive apps available, from our experience these can really create conflicts with Google, so please use them carefully. Finally our last tip is the big one, the SEO strategy. Here at DL, we are strong believers that the SEO strategy is one of the most important aspects of carrying out SEO, it will serve you well.

The Bad News…

Unfortunately, if you are a coffee roaster in the UK, we can’t work with you. We are really sorry, but we only work with one client per industry and Espresso Messo have taken that slot! However, if you sell tea then give us a shout ;) contact form below tea people!